From Empty Bookings to 300% Over Capacity in 4 Weeks

Kids Way is a premium summer camp in Jordan offering creative, educational, and fun-filled programs for children aged 4–12.

With a wide range of activities and a passionate team, they needed help scaling enrollment and maintaining consistency in online engagement — especially during peak season.

The Challenge

Despite having a quality program and thousands of media assets, Kids Way lacked an optimized digital structure. They were over-relying on sporadic posts and budget-heavy ads without ROI tracking. Their WhatsApp funnel was unmanaged, and content wasn't aligned with Meta’s latest algorithmic trends.

Close-up of professionals shaking hands over coffee in a modern office.

Lucky for them, ZARX AGENCY reached out

We roolled up our sleeves, and within 4 weeks only:

  • Click-to-WhatsApp Funnel: Built a fast-converting CTA flow designed for parents, using real-time engagement tracking.
  • Meta Ad Mastery: Launched content-first paid campaigns using audience-learning algorithms with CPC under $0.08.
  • Content System Overhaul: Designed a full-year content calendar using seasonal triggers + 1000+ videos & photos organized and repurposed.
  • Brand Refresh: Rebranded the logo and visual assets using algorithm-backed decisions to improve organic reach.
  • Organic Engine: Created a long-term database of posting formats, boosting non-paid weekly visibility and reach

THE RESULTS?

Using 50% of thier monthly marketing budget

  • 🚀Achieved a 17,000% increase in traffic within the first 21 days

  • 📈 300% over-capacity bookings

  • 💰 7X ROI with just 40% of the original ad budget

  • 💬 Fully automated WhatsApp sales flow

  • 📲 CPC dropped below $0.08

  • Gained 15k followers on FB page

Kids Way went from reactive ads to a fully engineered inbound growth machine. With ZARX, they now dominate both paid and organic — while saving money and scaling consistently.

Get Similar Results