How rebuilt Meta campaigns opened new Gulf markets for Space Immigration

Space Immigration Services is an established visa consultancy with a special focus on New Zealand immigration. ZARX rewrote its messaging, rebuilt its Meta campaigns and added a follow-up system, contributing to more consultation calls, more signed contracts and new leads across the Gulf and Egypt.

MessagingMeta adsNew market audiencesEmail and WhatsApp follow-up

ClientSpace Immigration Services

SectorImmigration and visa consultancy

MarketJordan, expanding to the Gulf and Egypt

ServicesMessaging, Meta ads, New market audiences, Email and WhatsApp follow-up

The challenge

Where Space Immigration started

Over two decades the firm had helped thousands of candidates, but its online channels brought in only a handful of qualified leads each month. The messaging lacked impact, campaigns underperformed, and there was no system to turn interest into booked consultations.

The starting point

Only a few qualified leads each month
Messaging that didn’t stand out
Campaigns that underperformed
No follow-up system between enquiry and consultation

What we did

The system we built

Messaging overhaul

Landing page, ad and email copy rewritten for clarity, so candidates understood the offer and the next step.

Meta campaigns

Campaigns rebuilt to reach skilled professionals actively looking to emigrate.

New market audiences

Expat audiences in Saudi Arabia, the UAE, Egypt and Oman, modelled on the firm’s existing customers.

Follow-up system

Email and WhatsApp follow-up that turned enquiries into booked consultations.

Newsletter and new offer

A newsletter for ongoing engagement, and support in packaging a pre-arrival training programme as a new income stream.

The outcome

What our work contributed to

Contributed to a sharp rise in consultation calls after the campaigns relaunched
Contributed to more signed New Zealand immigration contracts
Brought in new leads from Saudi Arabia, the UAE, Egypt and Oman
Created a segmented lead database for regional follow-up
Supported a new income stream through a pre-arrival training programme

In their words

Truly outstanding work. I asked them to manage only a few ads, but they gave me a full plan for future sales and opened up opportunities in the Gulf for us. I can’t wait to work with them at full scale.
Haneen Asa’adFounder and CEO, Space Immigration Services

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